FORT WAYNE, Ind. — A new company in Fort Wayne specializing in digital
production is offering clients services and expertise rarely found in this
area—or even statewide.
Fusion Digital Productions, located near the
Fort Wayne International Airport, provides advertising agencies, product
manufacturers, architectural firms, and Web development companies with the
following services:
3D modeling and rendering for illustrations and animations
2D animation, including motion graphics
Digital compositing
“To get the kind of work that Fusion offers, clients would normally
have to go to Chicago,” said Paul Griswold, president. “No companies
in northeast Indiana offer these capabilities, and I know of only one
other in the entire state.”
According to Griswold, digital production
offers clients many benefits that enhance corporate image, pre-production
marketing, and sales presentations.
With the help of Fusion Digital Productions, smaller companies can
now project the same high-end, professional image that their national
and international counterparts do. “That’s the greatest part of
3D,” said Griswold. “You’re no longer confined by the
limits of photography or video. Your company’s materials don’t
have to bear the ‘small guy’ image because this technology
can produce images and animations at the same level as your largest
competitor.”
Pre-production marketing
Fusion Digital Productions can also help companies needing marketing
materials for a new product that hasn’t gone into production yet.
Fusion can take the company’s CAD files, blueprints, or drawings
and build a 3D version of the product before it’s ever produced.
Normally,
clients would have to wait to develop ads, sales presentations, videos, and
other marketing support until they had a working production model to photograph
or video.